Graphic Designer
Summary and Qualifications
About
Liuba Horshcharyk
I'm a graphic designer with 10+ years of experience in print design. I specialize in creating visual designs for printing such as brochures, labels, business cards, and various other marketing materials.
- Demonstrated expertise in conceptualizing and executing innovative design solutions, effectively enhancing brand identity and maximizing audience engagement.
- Proficient in utilizing industry-standard design software and staying abreast of emerging design trends.
- Strong accuracy, exceptional project management abilities, and a collaborative approach to working with cross-functional teams.
- Committed to consistently exceeding client expectations and delivering impactful visual solutions that drive business growth.
Skills
Additional skills
Graphic designer
Essential skills
Design Principles
I have strong knowledge of the building blocks of graphic design such as layout and composition. I am able to create a strong composition that will attract attention, clarify understanding, and engage the viewer.
Typography-related skills
I understand the importance of typography from picking the right font for a project to really getting into the nitty gritty of typesetting with alignment, kerning and leading.
Design for print
I have a good understanding of color calibration and technical printing standards. I have a keen eye for detail to create designs for a variety of printed mediums.
Responsibility & Dependability
I have a high level of self-organization, distribute and perform my work with attention to detail, meet deadlines and stay within the established time frame.
Collaboration & Teamwork
I am able to work in a team. I know how to listen, support, accept suggestions and constructively express my opinion for a successful result.
Strong technology skills
The willingness to self-improve and keep up with technologies and fast-moving processes taught me to adapt to innovations and to learn new design software and techniques.
Graphic Designer
Professional experience
Experience
Graphic designer at the print agency
2016 - 2023, Kropyvnytskyi (Kirovohrad), Ukraine
- Developed over 100 successful designs for printed marketing materials, effective capture audience attention and driving impactful brand messaging.
- Led 10+ large design and branding projects and drove them to completion collaborating with marketing teams across diverse companies, resulting in successful delivery of design solutions.
- Boosted client satisfaction and positive feedback with an average rating of 4.8 out of 5 through the delivery of high-quality designs and seamless coordination with clients.
- Drove a significant increase in design and print production orders, resulting in a 25% boost in customer demand and revenue growth.
- Improved design quality by 25% through continuous learning, skill improvement, and adoption of new design solutions.
- Demonstrated effective multitasking abilities by successfully managing multiple projects and meeting project deadlines with a 95% efficiency rate.
GRAPHIC DESIGNER in a Bread Company
2009 - 2016, Kropyvnytskyi (Kirovohrad), Ukraine
- Led the conceptualization, creation, and execution of promotional materials in the trade chain, leading to a 15% rise in sales and repeat purchases.
- Increased customer engagement and brand visibility by designing visually appealing product packaging for bread products, contributing to a 20% growth in sales within the first quarter.
- Collaborated with Marketing, PR, and Financial teams to create impactful infographics and presentations, highlighting company achievements.
- Utilized photography skills to capture images for integration into printed marketing materials, in effect reducing budget expenses by 10% by eliminating the need for professional photographer services.
- Leveraged HTML and CSS skills to revamp a corporate website, resulting in a remarkable 17% increase in site visits as measured by Analytics.
GRAPHIC DESIGN ASSISTENT of the marketing department
in a Bread Company
2004 - 2009, Kropyvnytskyi (Kirovohrad), Ukraine
- Assisted in developing a comprehensive set of printing marketing materials, including brochures, flyers, and social media graphics, resulting in a 15% increase in brand recognition.
- Conducted market research and competitor analysis to identify packaging design trends that helped the company stay ahead of the competition.
- Collaborated with the sales team to create eye-catching display designs for retail stores, leading to a 10% increase in product visibility and subsequent sales.
Certifications
Adobe Illustrator CC - Advanced training course
2022
Course by Daniel Walter Scott on Udemy.
CertificateGit a Web Developer Job: Mastering the Modern Workflow
2022
Course by Brad Schiff on Udemy.
CertificateFundamentals of Graphic Design
2017
Course by California Institute of the Art on Coursera.
CertificateEducation
Bachelor's degree, Economics
2004-2009, Kropyvnytskyi (Kirovohrad), Ukraine
Kirovograd National Technical University
Graphic designer
Portfolio
- All
- Printing
- Outdoor
- Packaging
Contact
Contact me